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Showing posts with label launch. Show all posts
Showing posts with label launch. Show all posts

Wednesday, March 26, 2014

BBC iPlayer launch Date Announced


See the full story here
The BBC iPlayer is to be launched the 27th of July this year. You will be able to download it from www.bbc.co.uk/iplayer from that day. I have been looking forward to it ever since Microsofts Mix conference last year. They will be expanding it as well, soon to be allowing live TV, the ability to stream programs so you can watch them straight away and they will bring it to TV. Guess what TV platform they are going to bring it to first? Virgin Media! I actually cant wait, other things they are planning on including are radio player and series stacking (the ability to download entire seriess as I understand it.

BBC iPlayer: Making the unmissable, unmissable
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Monday, March 24, 2014

Sony PS3 launch delayed in England

Sonys next generation console, the PS3, is expected to be released this March in Europe. It is still going to be launched in November everywhere else. This falls right into Microsofts plans of releasing Halo 3 at the same time, as that is the expected launch month for Halo. The plan being that shops like game will split the advertising between them, and a game getting the same amount as a new console is good for any company, even Microsoft. It might tip people towards getting a 360 as they think "I really liked that game" and not take a second glance at the huge PS3 poster.

However, it is a gamble, as they forget that, although Microsoft have a huge fanbase for Halo. Sonys is unbeatable at the moment so it may just be shooting them selves in the foot. Only time will tell.

Finally, shops like Game will know they are making a bigger profit on the PS3 so might just advertise that.

In conclusion, I think this will not work for Microsoft because shops are out to make money and Sonys fan base in only revealed by Nintendos, but Sonys covers more than one type of person.
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